We are finalizing the deal with the machine supplier – J Paper Cups for the pilot unit at Samudram village. Slowly the boundaries between ProGreen's social mission and business goals are dissappearing.
The supplier, who promises to supply us machines of highest quality, was never willing to be flexible on the price. As like any other business, we kept pushing. Finally, they offered a price reduction, not being sympathetic to our social goals, but simply on the promise of future business.
It feels good, to do business, especially when you know for sure that you are not just maximizing Financial Return on Investment, but also the Social Return on Investment (SROI).